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Pulp Fiction

Pulp Fiction

The Brief:
Create an original box for Lionsgate’s beloved cinematic classic.

Key challenges, our solutions:
The main challenge was to replicate Vince & Jules’s famous briefcase, and fill it with iconic items that are synonymous with the film.
ASG managed the project from packaging concept and graphic design to print and manufacture from our different sites, providing an outer box with a rigid base and lid, with collar-printed on silver mirror board with a soft touch lamination.

The result:
An award winning packaging for the iconic movie’s 20th anniversary. 

CATEGORY

MEDIA / HOME ENTERTAINMENT

CLIENT

Lionsgate

YEAR

December 2014

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